Boosting Sales with SpeedWay E-commerce Solution and Strategy

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About the Project

With everything online now, businesses also have to digitalize in order to expand their sales reach and have a strong brand visibility. Making the online shopping experience smooth and effective is the key to consistent business growth nowadays. Businesses that still haven’t integrated online payment systems into their stores are missing out on a huge number of potential customers that can only be reached via online channels.

Here is the particular case TechVision worked on to help SpeedWay, a business in the Fintech and Retail sphere by integrating a robust e-commerce platform with secure online payment capabilities.

Client:

businesses

Location:

USA

Industry:

Fintech / Financial Services, Retail

Platform:

web

Team Size:

12 members

Project duration:

2 years

Technologies & tools:

JavaScript

ReactJS

SSL encryption

ASP

Windows Server

Business Needs

Business Needs (Challenges)

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There was one significant challenge that our client faced along the way. The company was looking to expand its market reach by providing an easy-to-use shopping experience for its customers. Because of that, the items in their physical stores had to be accessible for online purchase as well. So SpeedWay was looking for a seamless integration of their store with an online shopping platform that would make online purchases easy and secure.

We support. We improve.

Solutions

Our team developed a secure, web-based e-commerce platform that made credit card transactions possible. The solution was designed to ensure security, efficiency, and user-friendliness.

Using JavaScript & ReactJS we managed to create a dynamic and responsive user interface that makes the shopping experience fast and smooth. ReactJS, with its component-based architecture, was used to develop reusable UI components. This way we made sure that the platform looks the same on all devices, improving user satisfaction by 15%.

When it comes to online transactions security can’t be overlooked. That’s why ‌SSL encryption was integrated into the platform to ensure its protection. This also guaranteed that all data shared between the client and server was encrypted. This way our team made sure that the sensitive customer information during payment processing is secure.

To build dynamic web pages that interact seamlessly with the database our team used ASP (Active Server Pages) for server-side scripting. This ensured that the product catalog, user accounts, and transaction records were updated in real-time, being processed in less than 2 seconds. In order to ensure the platform could handle high traffic levels it was hosted on a powerful Windows Server infrastructure. This way, the platform can manage up to 10,000 transactions and 50,000 visitors at the same time without speed issues.

Overall, our team developed an intuitive platform, where customers could look for different products, add items to their cart, and complete purchases with minimal steps.

15%

Improving user satisfaction

50%

Online sales increase

10,000

Transactions at the same time

50,000

Visitors at the same time

that received

Results

After our e-commerce solution was implemented and integrated into SpeedWay’s website, the client noticed a substantial increase in online sales by 50% within the first 6 months. Customers can now easily buy items online and have them shipped directly to their homes. Our solution improved the customer experience which led to better retention rates. The integration of the platform into their website was seamless. This helped the client to adapt to the changing needs of their customers and stay ahead of their competitors in the fintech and retail industry.

With a new e-commerce solution for SpeedWay, our client successfully closed the gap between their physical and online store, which is an important step for their future growth.

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If you feel that our approach resonates with your needs and you are looking for a similar solution, don't hesitate to get in touch. Contact us today to explore how TechVision can transform your e-commerce strategy and grow your business.

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